Customer Stories
Find out how Sojourn Solutions' customers are powering their marketing operations performance to increase engagement, leads, ROI, and more.
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Read ArticleEmail Marketing personalization leads to 10% increase in global company event registrants
The bottom line result of the “personalization” email solution was a 10% increase in overall email channel performance, with 64% of event registrants coming from email in 2022 compared to 54% in 2021.
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Tribune Publishing’s marketing automation migration story: 3 perspectives on success
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How FIS untangled complexity and drove marketing efficiency for Loyalty Solutions via Eloqua
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How Progress improved marketing performance with multi-touch attribution (post 1 of 2)
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10 lessons learned: How Progress improved its with multi-touch attribution (post 2 of 2)
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How O2 improved its data management, achieved better marketing-sales alignment, and enhanced lead generation
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Read ArticleHow Reuters revved up ROI and funnel optimization by building a Demand Generation engine
In early 2020, Reuters’ goal was the transformation of its disjointed infrastructure - integrating digital assets, unifying websites, and connecting all customer data to its CRM and MAP.
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Read ArticleQuest Diagnostics teams up with Sojourn to future-proof marketing ops & navigate a pandemic
Quest Diagnostics and Sojourn Solutions examined where the company was, i.e., an inefficient and confusing place, and mapped out where they wanted to go in the future.
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How Naylor scaled sales team adoption of its new automated email renewal solution
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How O2 transformed its marketing operations and won a B2B Marketing award
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Read ArticleHow Naylor drove efficiency and growth with new automated email renewal solution
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S&P Global Platts migrates to Marketo, boosting bottom line
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Sophos migrates to Eloqua, global implementation 100% on time and budget
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Second City drives $14 million to pipeline in 6 months
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Progress measures 35% increase in marketing influence on revenue
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Vodafone experiences 26% increase in marketing influence on revenue
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