Empowering Marketing Operations Improves Marketing Performance
We look at the survey results brought to life in our 2021 MOPS Report - answering the questions of “Why?” and “How?” certain B2B organizations with MOPS outperformed their peers.
Shopping MAPS? Check out our "Which MAP is Right for You?" webinarRegister now
Eloqua, Marketo, Pardot, Hubspot: Which is Right for You?
In a one-hour webinar, long-time Marketing Automation Platform (MAP) expert, Karin "KP" Pindle, will share key feature differences between Eloqua, HubSpot, Marketo, and Pardot.
Improve your Marketing and Sales results using AI + real-time interest data
WEBI series hosted by Sojourn Solutions and Oracle Customer Experience
Marketers, empower Sales to sell better remotely
Sojourn and Oracle CX Marketing hosted this 30 minute "webi" to share how their solutions help you empower Sales with the real-time customer digital body language which is a must for them to sell well
Overcoming data obstacles to improve customer experience and performance
5 lessons learned: How Progress improved its marketing with multi-touch attribution
5 lessons learned: How Progress improved its marketing with multi-touch attribution, presented by Sojourn Solutions and Progress on February 20, 2020.
2019 Benchmark Research: Optimizing the climb towards marketing operations maturity
2019 Benchmark Research: Optimizing the climb towards marketing operations maturity, presented by Econsultancy and Sojourn Solutions on August 7, 2019.
Shifting the Paradigm on the Value of Marketing Operations: The O2 Story
Shifting the Paradigm on the Value of Marketing Operations: The O2 Story, as presented by Head of Marketing Operations at O2, Paul Stevenson, and Rebecca Le Grange, Managing Partner at Sojourn Solutio