Sojourn Marketing Automation Platform Comparison Webinar - October 2022

October 19, 2022

WEBINAR SUMMARY

In this 60 minute webinar, long-time Marketing Automation Platform (MAP) expert, Karin “KP” Pindle, shares the latest key feature differences between Oracle Eloqua, Adobe Marketo Engage, Salesforce Marketing Cloud, and HubSpot. 

KP focuses on evidence-based “pro’s” and “con’s” for each MAP in these top automation-focused categories:

  • CRM Integration, Apps, and API
  • Data Management & Retention
  • Custom Objects
  • Campaign Management
  • Scoring
  • Other: # of users, pricing, reporting, and more

KP’s goal is to provide you with the information you need to make a smart decision – to choose the MAP that is right for your business needs.

Prefer to have KP present a customized version of this presentation to your team only? She’d love to – email her to get it scheduled. 

ADDITIONAL RESOURCES

If you’re interested in this webinar topic, then you might find value in some of the top related content located in our Resources hub:

Previous Article
Marketing Cloud Account Engagement (formerly Pardot): Roadmap for 2023 & beyond
Marketing Cloud Account Engagement (formerly Pardot): Roadmap for 2023 & beyond

Salesforce is making some big enhancements in 2023 and beyond to its Marketing Cloud Account Engagement too...

Next Article
Evaluating Marketing Automation Platforms: Insights from a 16-Year MAP Veteran
Evaluating Marketing Automation Platforms: Insights from a 16-Year MAP Veteran

There are so many marketing automation platforms (MAPs) out there that can do so many things for different ...