Go Where No One in Your Company
has Gone Before
How to track your technology
The details you need to document
How to optimize your stack
Figuring out the best way to document your
marketing tech stack can seem like an
overwhelming challenge, particularly if you've just
been given responsibility for this effort and are
starting with a blank screen. We've seen 100s of
marketing ops teams tackle this challenge and
have distilled the things that we've seen work well
into a top 10 list of best practices.
These best practices will help you determine:
What technology to track
